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THE WINNING ADVANTAGE eZINE
Tuesday, September 1, 2009
Published by Earl Savage
ES World Marketing
http://esworldmarketing.com/blog/wp/
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In This Issue:
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1. Message from the Publisher
2. Feature Article – “A Sizzling Sales Lesson From My Grandma!”
by Kim Duke
3. Free Ads
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=>>Free Classified Advertising – The Winning AdVantage Classifieds
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Dear reader,
Welcome and Thanks!
As always, I hope you’ll enjoy and profit from reading
“The Winning AdVantage”. Please feel free to post your
comments at the bottom of this blog post. I am here to
help, and I welcome your feedback.
Earl Savage, Publisher
The Winning AdVantage eZine
winning@esworldmarketing.com
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=>> Feature Article
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A Sizzling Sales Lesson From My Grandma!
Copyright (c) 2009 Kim Duke
The Sales Diva
http://www.salesdivas.com
Years ago my mother told me a funny story about my great
grandmother.
She said…
“Your great grandma knew that great grandpa would be upset if
supper wasn’t ready when he got home. (Remember… this is back
in the early 1920s).
And of course… there were times when of course she was running
behind and NOTHING was ready for supper.”
What did she do?
My mom said… “She did 2 things quickly.
The first – she set the table. It made it LOOK LIKE she was
prepared and something was happening.”
Secondly?
“She took a frying pan, added butter and a sliced onion, and
started cooking it.
Because now it SMELLED LIKE something was happening.
End result? Grandpa was happy. Grandma created something quickly
without the stress of a grumpy husband!”
This story has always made me laugh, but yet I think this applies
to YOUR customer too.
SET THE TABLE AND FRY AN ONION
If you wait for perfection before you create and launch new
products and services – you are missing out.
I know you are doing this. How?
I don’t smell any onions cooking? (And neither do your
customers).
WHET YOUR CUSTOMERS APPETITE
So you want to create something but have no idea where to begin?
Tease your customers with something!
Tell them that you have “something cooking” and that you can
hardly wait to show it to them.
It warms your customer’s interests and put some pressure on YOU
to finally do something new.
What you will discover? Just the fact of announcing to the world
that you are doing something -
ACTUALLY MAKES YOU DO SOMETHING!
So take some DIVA advice from my Great Grandma
“Set the table and cook an onion”
It creates momentum, it creates sales, and I love THAT don’t
you?
Love From Your Bossy Sales Diva,
Kim
———————————————————-
Kim Duke is an unconventional, sassy and savvy sales expert that
shows women small biz owners and entrepreneurs sizzling sales
tips on how to increase sales in a fun, easy, stress-free way!
Get the FREE report “The 5 Biggest Sales Mistakes Women Make”
at http://salesdivas.com/Ezine-signup.php
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That’s all for this time – thanks for reading!
To contact us, go to: http://www.esworldmarketing.com/contactus.html
Your success is our success!
ES World Marketing
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=>> OUR MISSION
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The Winning AdVantage, we are devoted to helping our subscribers
develop their marketing skills and promote their home-based Internet
marketing businesses and affiliate opportunities. This publication
features tips, techniques and how-to articles on such topics as ad copy
writing, finding good FRËË or inexpensive places to post ads, finding the
best available resources, and other issues related to making money on
the Internet. The Winning AdVantage eZine is dedicated to the
enhancement of your home-based Internet marketing business success.
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