Monthly Archives: May 2007

7 Web Search Tips for Online Business Owners

May 10, 2007

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
THE WINNING ADVANTAGE eZINE
Thursday, May 10, 2007
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

The Winning AdVantage eZine is dedicated to your Home-based Internet Marketing Business Success.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Published by Earl Savage
ES World Marketing
http://wuww.esworldmarketing.com/blog/ezine/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

In This Issue:
—————–

1. Message from the Editor

2. Feature Article – “7 Web Search Tips for Online Business Owners”
by Donna Gunter

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>>Free Classified Advertising – The Winning AdVantage Classifieds
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Dear Reader,

WELCOME and Thanks!

As always, I hope you’ll enjoy and profit from reading “The Winning AdVantage”.
Please feel free to post your comments at the bottom of this blog post. I am here
to help and I welcome your feedback.

Wishing you success,
Earl Savage, Publisher
The Winning AdVantage eZine
winning@esworldmarketing.com

P.S. If you like this ezine, please tell your friends, downline, upline, etc.
If you have ideas for improving it, please let me know. I’d love to hear from you.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> Feature Article
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

7 Web Search Tips for Online Business Owners

Copyright © 2007 Donna Gunter

Most online business owners are conducting fairly regular web searches. Typically the kind of information that they’re seeking include local and national competitors, keyword research, and searches for resources for a particular topic. I recently tried to find a simple tutorial to help my clients conduct better Internet searches. Unfortunately, many of the tutorials that I found were created by academic libraries and provided too much detail and too many options for the simpler kinds of searches that most of us do.

Below are some simple tips to make your online search more effective. Since I do the majority of my searches on Google, some of these tips are Google-specific:

1. Carefully select your search terms. Instead of using broad or general terms that will return thousands of possible sites, try to use terms that are very specific to your topic. One way to narrow your terms is to review relevant sites you’ve already discovered and identify search terms from those sites.

2. Use quotation marks. If you’re seeking a specific phrase, like “Internet marketing coach”, enclose the term in quotation marks. Called a forced phrase search, this tells the search engine to return only entries that contain these words in this order. Sometimes searches without the quotes return similar entries, but you could also get an unrelated entry like, “…Internet that makes it easier on marketing for the athletic coach..”

3. Use Boolean operators. Boolean operators are words that allow you to combine search terms in most search engines. The most commonly used ones are:

AND — AND tells the search engine to find both terms on the same site. For instance, entering “business AND ethics” would instruct the search engine to find web pages that contain both terms, “business” and “ethics.” You can also use the ‘”+” sign for this, as in “business” + “ethics”

OR — OR tells the search engine to find one term or the other. Entering “business OR ethics” would cause the search engine to look for web pages that contain either the word “business” or the word “ethics,” but not necessarily both words. If you use this combination, be prepared for the search engine to return thousands of sites.

NOT — NOT tells the search engine to find pages that contain the first word but not the second. This instruction is helpful when you know your search term is likely to appear with another term that does not interest you, like “golf NOT cart”. You can also use the “-” sign for this, as in “golf -cart”.

4. Site search. This helps you search for a phrase on a particular site. The command for this is site:URL “keyphrase”. So, if you wanted to search the Houston Chronicle for mentions of Anna Nicole Smith, you would enter the following: site:chron.com “Anna Nicole Smith”.

5. Search within a URL. Many times as you’re thinking about buying a domain name, you want to find who may be using a particular term as a part of their domain name. Use the inURL code for this. For example, if you wanted to find all the URLs that contained the word “career” in Google, you would enter the following: inurl:career

6. Use a metasearch engine. Instead of trying to search various search engines separately, use a meta search engine. My favorite is Dogpile.com, which searches Google, Yahoo, MSN and Ask.

7. Give yourself a time limit. I’ve started searches and have had hours disappear in what seems to be minutes. Set up a timer to notify you 15 minutes into your search. You can then determine if you are wasting your time on a particular search strategy, spending too much time or a site, or assess if you need to refocus the search.

About.com provides a full Google Cheat Sheet with more detailed search queries on their site: http://websearch.about.com/library/cheatsheet/blgooglecheatsheet.htm

Web research doesn’t have to be a time-consuming task. You can find exactly the information you seek by using a few simple shortcuts to get the best results.


Online Business Resource Queen (TM) and Online Business Coach Donna Gunter helps self-employed service professionals learn how to automate their businesses, leverage their expertise on the Internet, and get more clients online. To claim your FREE gift, TurboCharge Your Online Marketing Toolkit, visit her site at http://www.GetMoreClientsOnline.com . Ask Donna an Internet Marketing question at http://www.AskDonnaGunter.com .

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> Ezines-R-Us Advertiser Ads
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
You Can Make Money On Very Lucrative Deals…
Using My Investors Money!
http://www.esworldmarketing.com/notes/notes.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Can a One TIme 20 bucks really
make you a great income? It already is
for our members who told just 2 people about us.
These are folks who never made m0ney in anything
http://shmyl.com/tpznson
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Jason Dinner’s 404 Secrets Special Report offers you a great way
to earn some passive income
at no cost to you.
Get your copy here now:

http://esworldmarketing.com/404-Secrets/404-Secrets.pdf .
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
STOP wasting time and money buying leads and cold calling.
Learn how to advertise to your target market endlessly.
Create Endless free Leads for your opportunity in the
process! Free report and 10 Day Boot Camp
http://homecorporate.magneticsponsoringonline.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Entertainment4Less Club offers a free Paid Membership
for life when you join before launch. 3×7 matrix that
you earn commission on every sale. 100% matching bonus
on every person you sponsor. Don’t miss this FREE
opportunity. http://www.cashdevelopment.ws/k92
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Solve All Your Travel Needs Now!
Are You Breathing, legal age, most any country?
Then Go Here To Solve Your Travel Needs Now!
http://www.wfrederi.gttrends.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Only $298 for one week of tropical luxury…save $2,686.25
This is just one example of the savings our members enjoy
Timeshares are OUT, Luxury Resort Travel memberships are IN
No monthly or annual fees, no restricted weeks or black out dates
http://travelchoices.tripod.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Please, Stop throwing your money away!
I have finally come across something that works day in -
day out! This genius and totally Revolutionary New Ad
System will deliver $$’s right to your door, everyday!
Join for FREE! Just visit: http://click-here-4.info/?i=109853/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Discover The Secret Merchant Account Provider The World’s
Top Internet Marketing Experts Have Been Quietly Using
To Process Millions of Dollars of Internet Sales Every Single Month
NO Upfront Costs – 99.9% Approved – Sign Up Right Now FREE
http://www.ipowerpay.com/?900444
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Ezines-R-Us

Ezine publishers can earn 40% commissions on advertising sales
by promoting Ezines-R-Us.com http://www.ezines-r-us.com

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«»

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

That’s all for this time – thanks for reading!

To contact us, go to: http://www.esworldmarketing.com/contactus.html

Your success is our success!
(c) 2001-2006 ES World Marketing

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> OUR MISSION
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

The Winning AdVantage, we are devoted to helping our subscribers
develop their marketing skills and promote their home-based Internet
marketing businesses and affiliate opportunities. This publication
features tips, techniques and how-to articles on such topics as ad copy
writing, finding good FRËË or inexpensive places to post ads, finding the
best available resources, and other issues related to making money on
the Internet. The Winning AdVantage eZine is dedicated to the
enhancement of your home-based Internet marketing business success.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
=>> Subscribe & Un-subscribe Instructions
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
To subscribe to or unsubscribe from The Winning AdVantage eZine,
visit our Web site at: http://www.esworldmarketing.com/blog/ezine/
Look for the “Remove” button at the lower left side of the page to unsubscribe.

xml/rss
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

***************************************************************

Copyright 2001-2006 The Winning AdVantage. Ezine All rights reserved.
The Winning AdVantage is a publication of ES World Marketing.
PO Box 361347
Decatur, GA 30036 USA
877-837-0195