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THE WINNING ADVANTAGE eZINE
Monday, June 13, 2005
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Published by Earl Savage
ES World Marketing
http://www.esworldmarketing.com/blog/ezine/
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In This Issue:
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1. Message from the Editor

2. Feature Article – “How To Avoid Spam Robots”
by Jim Edwards

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Dear Reader,

Thanks and WELCOME!

As always, I hope you’ll enjoy and profit from reading “The Winning AdVantage”.
Please feel free to post your comments at the bottom of this blog post. I am here
to help and welcome any help or advice you may offer.

Cordially yours,
Earl Savage, Publisher
The Winning AdVantage eZine
winning@esworldmarketing.com

P.S. If you like this ezine, please forward it to your friends, downline, upline, etc.
If you have ideas for improving it, please let me know. I’d love to hear from you.

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=>> Feature Article
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How To Avoid Spam Robots

   - by Jim Edwards

© Jim Edwards - All Rights reserved http://www.thenetreporter.com-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

Despite the fact that Federal legislation (the CANSPAM act)made it illegal, harvesting email addresses from the webusing automated robots remains alive and well.

Spammers who need fresh email addresses release softwarespider programs that comb the Internet and suck emailaddresses off Web pages, guest books, and anywhere else youmight post your email address.

Once they get your email address, spammers will trade itaround like 5th graders with a new pack of Pokemon cards atrecess and you can expect the avalanche of email to beginflooding your inbox.

In order to combat this still rampant practice of stealingemail addresses from websites and sending people email theydon't want, the following tips should help protect you.

** Break It Up **

Obviously the best way to avoid getting picked up by anemail harvester is not to post your email anywhere onanyone's website (including your own).

If the only way someone can get your email is if you give itto them, that creates a similar situation to operating withan unlisted phone number.

If telemarketers can't get your phone number, they can'tcall.

If you must post your email address, post it in a way that arobot won't recognize it as an email address. Instead ofposting YOURNAME@YOURDOMAIN.COM, you can put YOURNAME (AT)YOURDOMAIN.COM and then, in parenthesis, put (replace ATwith @ to email me).

Though it seems like an extra step for legitimate email,you'll find it a very effective technique.

** Use An Image **

Currently, online spiders (ANY spider, including searchengines) cannot read text that appears in a graphic orpicture. If you must display an email address on a page,then do it by typing your email address into your favoritegraphics program and saving the image as a .gif or .jpg.Then post the image onto your web page so people can see theemail, but spiders cannot. This too creates an extra stepfor people because they must type in your email address, butit's an effective solution if you must display an emailaddress on your own website.

** Use An Email Form **

Another way to cut down on spam originating from yourown website is simply not to display an email at all.

Instead, allow customers and prospects to contact youthrough a form where they fill in fields, click a button,and your website emails you their message.

A note of caution: make sure the form script you use doesnot keep your email address visible in the form code.

If the form code contains the email address, spam robots canfind it even though you don't see it on the page.

** Make It Hard To Guess **

Sometimes you'll get unsolicited email because a spammerguessed your email address.

It's not a far stretch to imagine that someone probably hasthe email Jim@yourdomain.com, so spammers will do a"dictionary" attack on common usernames.

One way to defeat this is to place a "dot" (.) in your emailaddress, such as Jim.Edwards@yourdomain.com. The dot makesit virtually impossible for spammers to guess your emailaddress.

--Jim Edwards is a syndicated newspaper columnist and theco-author of an amazing new ebook that will teach you howto use fr^e articles to quickly drive thousands of targetedvisitors to your website, affiliate links, or blogs...

-=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=-Need MORE TRAFFIC to your website or affiliate links?"Turn Words Into Traffic" reveals the secrets for drivingThousands of NEW visitors to your website or affiliatelinks... without spending a dime on advertising!Click Here> http://esworld.ezarticles.hop.clickbank.net-=-=-==-=-=-=-==-=-=-=-=-=-=-=-=-=-=-=-

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That’s all for this time – thanks for reading!

To contact us, go to: http://www.esworldmarketing.com/contactus.html

Your success is our success!
(c) 2001-2005 ES World Marketing

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=>> OUR MISSION
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We, at The Winning AdVantage, are devoted to helping our subscribers
develop their marketing skills and promote their home-based Internet
marketing businesses and affiliate opportunities. This publication
features tips, techniques and how-to articles on such topics as ad copy
writing, finding good FRËË or inexpensive places to post ads, finding the
best available resources, and other issues related to making money on
the Internet. The Winning AdVantage eZine is dedicated to the
enhancement of your home-based Internet marketing business success.

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=>> Subscribe & Un-subscribe Instructions
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To subscribe to or unsubscribe from The Winning AdVantage eZine,
visit our Web site at: http://esworldmarketing.com/blog/ezine/index.html

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